ROLE
Founding Designer
SCOPE
Branding, visual identity, UX design, end-to-end wallet and payment flows
Process
Brand & Visual Identity
Created a fresh, modern visual identity to position Sorbet as both trustworthy and accessible. The branding balanced fintech clarity with a human, empowering tone for freelancers
Trust & Accessibility
Localized interfaces and educational microcopy helped users in underbanked regions feel confident using Sorbet.
Link-in-Bio
PERSONALIZATION
A dynamic, customizable profile that let freelancers showcase their work, portfolio, and social proof—making it easier to attract new clients and build trust. It also served as a lightweight marketing tool, giving users a natural way to share their Sorbet link across social media and grow product visibility organically.
Outcomes
Christopher Astles
Stablecoin Payments for Freelancers
PROBLEM
Freelancers working internationally face slow, expensive, and unreliable payments. Traditional platforms charge high fees, delay transfers, and exclude underbanked users—limiting access to the global economy and stable income.
GOAL
Design a global payment platform using stablecoins to offer freelancers fast, low-cost, and borderless payments. The product needed to simplify onboarding, build trust, and offer intuitive financial tools—without requiring prior crypto knowledge.
ROLE
Founding Designer
SCOPE
Branding, visual identity, UX design, end-to-end wallet and payment flows
Process
Brand & Visual Identity
Created a fresh, modern visual identity to position Sorbet as both trustworthy and accessible. The branding balanced fintech clarity with a human, empowering tone for freelancers
Trust & Accessibility
Localized interfaces and educational microcopy helped users in underbanked regions feel confident using Sorbet.
Link-in-Bio
PERSONALIZATION
A dynamic, customizable profile that let freelancers showcase their work, portfolio, and social proof—making it easier to attract new clients and build trust. It also served as a lightweight marketing tool, giving users a natural way to share their Sorbet link across social media and grow product visibility organically.
Outcomes
CHRISTOPHER ASTLES
Stablecoin Payments for Freelancers
PROBLEM
Freelancers working internationally face slow, expensive, and unreliable payments. Traditional platforms charge high fees, delay transfers, and exclude underbanked users—limiting access to the global economy and stable income.
GOAL
Design a global payment platform using stablecoins to offer freelancers fast, low-cost, and borderless payments. The product needed to simplify onboarding, build trust, and offer intuitive financial tools—without requiring prior crypto knowledge.
ROLE
Founding Designer
SCOPE
Branding, visual identity, UX design, end-to-end wallet and payment flows
Process
Brand & Visual Identity
Created a fresh, modern visual identity to position Sorbet as both trustworthy and accessible. The branding balanced fintech clarity with a human, empowering tone for freelancers
Trust & Accessibility
Localized interfaces and educational microcopy helped users in underbanked regions feel confident using Sorbet.
Link-in-Bio
PERSONALIZATION
A dynamic, customizable profile that let freelancers showcase their work, portfolio, and social proof—making it easier to attract new clients and build trust. It also served as a lightweight marketing tool, giving users a natural way to share their Sorbet link across social media and grow product visibility organically.
Outcomes
Christopher Astles