PRODUCT DESIGNER | WEB3

Christopher Astles

Web3 product design lead with 4+ years of experience building crypto products from 0→1. Equally confident leading solo or collaborating across teams, Chris has delivered successful launches across blockchain infrastructure, developer tools, DeFi protocols, NFT platforms, and stablecoin payment apps.

Before moving into product design eight years ago, he worked as a freelance visual, 3D, and brand designer—crafting luxury interiors for VIP Airbus and Boeing jets and collaborating with global clients across tech, e-commerce, and marine sectors.

Originally from the UK, he’s a passionate traveler and outdoor adventurer who spent several years in Switzerland and France before settling in the mountains outside Medellín, Colombia, where he lives with his wife and two children. When he’s not in Figma, you’ll probably find him competing in trail running races around the Andes mountains.

Achievements

ROLLUP-AS-A-SERVICE LAUNCH

Led end-to-end design for Gelato Network’s flagship Rollup-as-a-Service platform—owning visual identity, scalable design system, and intuitive UX used by top-tier teams to launch L2 rollups.

4X DESIGN OUTPUT

Boosted design team output by 4× by implementing async-first workflows, clearer specs, and faster design-dev alignment

3x TESTNET DEPLOYMENTS

Tripled testnet deployment rates by reimagining the onboarding and configuration flow for a Rollup-as-a-Service platform, reducing friction and increasing conversion.

BRAND CAMPAIGN

Directed a high-impact brand campaign from initial idea to delivery that aired on 9 Times Square billboards in under 3 weeks

ONBOARDED WEB2 USERS

Onboarded 1,000+ freelancers to a stablecoin payments app by designing a fintech-style UX that abstracted away crypto complexity

Bio

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RaaS Platform

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RWAs Marketplace

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Deployment Flow

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Stablecoin App

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Times Square Video

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Visuals

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PRODUCT DESIGNER | WEB3

Christopher Astles

Web3 product design lead with 4+ years of experience building crypto products from 0→1. Equally confident leading solo or collaborating across teams, Chris has delivered successful launches across blockchain infrastructure, developer tools, DeFi protocols, NFT platforms, and stablecoin payment apps.

Before moving into product design eight years ago, he worked as a freelance visual, 3D, and brand designer—crafting luxury interiors for VIP Airbus and Boeing jets and collaborating with global clients across tech, e-commerce, and marine sectors.

Originally from the UK, he’s a passionate traveler and outdoor adventurer who spent several years in Switzerland and France before settling in the mountains outside Medellín, Colombia, where he lives with his wife and two children. When he’s not in Figma, you’ll probably find him competing in trail running races around the Andes mountains.

Achievements

ROLLUP-AS-A-SERVICE LAUNCH

Led end-to-end design for Gelato Network’s flagship Rollup-as-a-Service platform—owning visual identity, scalable design system, and intuitive UX used by top-tier teams to launch L2 rollups.

4X DESIGN OUTPUT

Boosted design team output by 4× by implementing async-first workflows, clearer specs, and faster design-dev alignment

3x TESTNET DEPLOYMENTS

Tripled testnet deployment rates by reimagining the onboarding and configuration flow for a Rollup-as-a-Service platform, reducing friction and increasing conversion.

BRAND CAMPAIGN

Directed a high-impact brand campaign from initial idea to delivery that aired on 9 Times Square billboards in under 3 weeks

ONBOARDED WEB2 USERS

Onboarded 1,000+ freelancers to a stablecoin payments app by designing a fintech-style UX that abstracted away crypto complexity

PRODUCT DESIGNER | WEB3

Christopher Astles

Web3 product design lead with 4+ years of experience building crypto products from 0→1. Equally confident leading solo or collaborating across teams, Chris has delivered successful launches across blockchain infrastructure, developer tools, DeFi protocols, NFT platforms, and stablecoin payment apps.

Before moving into product design eight years ago, he worked as a freelance visual, 3D, and brand designer—crafting luxury interiors for VIP Airbus and Boeing jets and collaborating with global clients across tech, e-commerce, and marine sectors.

Originally from the UK, he’s a passionate traveler and outdoor adventurer who spent several years in Switzerland and France before settling in the mountains outside Medellín, Colombia, where he lives with his wife and two children. When he’s not in Figma, you’ll probably find him competing in trail running races around the Andes mountains.

Achievements

ROLLUP-AS-A-SERVICE LAUNCH

Led end-to-end design for Gelato Network’s flagship Rollup-as-a-Service platform—owning visual identity, scalable design system, and intuitive UX used by top-tier teams to launch L2 rollups.

4X DESIGN OUTPUT

Boosted design team output by 4× by implementing async-first workflows, clearer specs, and faster design-dev alignment

3x TESTNET DEPLOYMENTS

Tripled testnet deployment rates by reimagining the onboarding and configuration flow for a Rollup-as-a-Service platform, reducing friction and increasing conversion.

BRAND CAMPAIGN

Directed a high-impact brand campaign from initial idea to delivery that aired on 9 Times Square billboards in under 3 weeks

ONBOARDED WEB2 USERS

Onboarded 1,000+ freelancers to a stablecoin payments app by designing a fintech-style UX that abstracted away crypto complexity